Can you actually hit your fundraising goal?
Most campaigns fail on capacity, not passion. RaiseMore simulates your fundraising capability across your network, narrative, channels and budget — and gives you a realistic projection with a plan to close the gap before you launch.
Fundraising is harder than it looks
The sector's own numbers show why a clear-eyed plan beats optimism. Here's what you're up against — and why knowing your capacity first changes the odds.
Average donor retention sits in the low-to-mid 40s — roughly every second donor lapses each year, and re-engaging an existing donor costs far less than winning a new one.
Source: Fundraising Effectiveness Project
Only about 1 in 5 first-time donors gives a second gift — a deliberate welcome and second-gift plan is where most of the upside hides.
Source: Fundraising Effectiveness Project
Roughly a quarter to a third of online revenue now comes from monthly giving, making a recurring program one of the most durable streams you can build.
Source: M+R Benchmarks
About two-thirds of Fortune 500 companies offer matching-gift programs — many of your donors work somewhere that will match their gift.
Source: Double the Donation
An estimated $4–7 billion in corporate matching-gift funds goes unclaimed every year — largely because donors are never asked to check.
Source: Double the Donation
Figures are approximate, widely-cited sector benchmarks shown for context — they vary by cause, size and geography.
What the simulator measures
Fundraising success is predictable when you look at the right inputs. We score the six that matter most.
Network & reach
Email list, social following, warm contacts and volunteers — the audience you can actually activate.
Relationships & access
Board strength, major-donor prospects and corporate connections — the doors you can open.
Power of narrative
Story clarity, proof of impact, urgency and video — the multiplier on every channel's conversion.
Channel strategy
Whether your channel mix — online, grants, events, major gifts — actually matches your goal.
Capacity & resources
Team, experience, tools and marketing budget — your ability to execute the plan you have.
Track record
What you've raised before and how well you keep donors — the credibility behind your ask.
How it works
Tell us about your campaign
Seven quick steps covering your goal, audience, relationships, channels, team and story. Rough numbers are fine — estimates work.
We run the simulation
A transparent model scores six capability dimensions, then projects each channel bottom-up: audience × conversion × average gift.
Get your score and plan
Your capacity score, projected range vs goal, success probability, pacing curve, risk flags and a prioritized action plan.
Why run a simulation?
Because the most expensive fundraising mistakes are the ones you only discover after launch.
Know your ceiling before you set the goal
The simulator reads your network, team, timeline and channels to estimate a realistic capacity score — so you set a target you can actually hit, not a number picked out of the air.
Find the revenue you're leaving on the table
Channel-by-channel projections reveal which levers — email, major gifts, recurring, corporate or board — are underused, so you see exactly where an extra hour of effort pays off most.
A shareable plan in minutes
Answer seven short steps and walk away with a capacity score, a success-probability estimate, a pacing curve and a personalized action plan — board-ready and team-ready the moment you finish.
Benchmark against what actually works
Your inputs are scored against established fundraising patterns, so you can see how your retention, list size and channel mix stack up — and where you're quietly falling behind.
What you walk away with
Your Fundraising Capacity Score
A 0–100 composite across six dimensions, benchmarked into tiers so you know exactly where you stand.
Channel-by-channel projections
A realistic low / expected / stretch range for every channel you plan to use — with the math shown.
Success probability & pacing
The odds of hitting your stated goal in your timeline, plus a month-by-month pacing curve.
A personalized action plan
Prioritized recommendations and risk flags based on your weakest dimensions — not generic advice.
Questions, answered
Is it really free?
Yes, completely free. There's no credit card, no trial clock and no paywall on your results — you get the full capacity score, projections and action plan at no cost.
How long does it take?
About 5 minutes. It's a 7-step questionnaire covering your organization, goal, network and planned channels, and your results appear the moment you finish. Rough estimates are fine.
Is this AI or just a formula?
It's a transparent, deterministic formula — no AI, no black box and no external calls. The same answers always produce the same score, and the results page even shows the assumptions behind each number.
How accurate are the numbers?
They're directional estimates, not guarantees. The projections combine your own inputs with common fundraising benchmarks to show a realistic range and where to focus — an informed planning tool, not a promise of exact dollars.
Is my data safe?
Yes. Your responses are stored securely with trusted providers (Vercel for hosting, Supabase for the database), are never sold, and you can request deletion anytime by emailing hello@crowdera.org.
Do I need an account?
No. There's no login or account to create — just enter your details, answer the questions and view your results.
What will you do with my email?
We use it to show and, if you'd like, send your results. Only if you opt in will Crowdera reach out about relevant tools and support. We never sell your data, and you can unsubscribe anytime.
Who is it for?
Any nonprofit, charity or campaign fundraiser — from solo founders and small development shops to established teams — who wants a fast, honest read on their fundraising capacity and a clear next step.
Built for the people who do the asking
Executive directors, development officers, board members, school fundraisers, and first-time campaign creators — anyone who needs to know, before launch, whether the plan adds up.
- Pressure-test a goal before you announce it publicly
- Find the weakest link in your fundraising operation
- Get board and team aligned around a realistic number
- Know which channel deserves your next dollar and hour